AI-Native Consumer Product Testing Platform
De-risk Every Product Decision
Test concepts and products with real consumers, virtually or in-home
Peekage is an AI-native consumer product testing platform that helps CPG brands make faster, better product decisions with real consumer feedback. Brands use Peekage to test concepts, products, packaging, pricing, positioning, and messaging throughout the product lifecycle.
Our AI-native platform helps teams design studies, reach the right consumers, collect feedback, and turn the results into clear product decisions, all in one place.
How Can You Benefit from Our Product Testing Platform?
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Answer High-Stakes Questions
Get clear answers to the questions that matter most to your business, from what to launch and who will buy it to what drives demand and growth.
De-Risk Product Decisions
Validate new products, reformulations, and major changes with real consumers before making high-cost decisions. Know what works, what needs to change, and where the risks are.
Test Real Products
Go beyond concepts and surveys. Put real products in consumers’ hands, collect feedback from actual usage, and understand how people experience and respond to your product.
Trust Your Data
Reach the right consumers and collect high-quality feedback you can trust. Run rigorous studies and get reliable results you can use to make important product decisions.
Get More Answers
Our AI-native consumer product testing platform handles all of the research workflow, giving teams the capacity to answer more of their questions without adding more work to the research team.
Move From Question to Answer Fast
Run research in days instead of weeks. Launch studies quickly, collect feedback, and turn it into clear answers while your team still has time to act.
Concept testing · Packaging · Pricing · Claims
Validate Every Product Decision, From Idea to Shelf
Every stage of innovation and renovation raises a decision worth testing. Explore categories and unmet needs, screen concepts, pick the winning name and flavor, then validate packaging, pricing, claims, and messaging. After launch, test improvements against what's already on the shelf. Peekage’s concept testing service covers it all in one platform, so every call is backed by consumer evidence.
Virtual testing · In-home usage testing (IHUT) · Sensory
Test Virtually or in Real Homes, on One Platform
Screen ideas online with virtual concept and packaging tests, then ship the winners to the same target consumers for in-home usage and sensory testing. Shelf-stable, refrigerated or frozen, we handle the logistics. Get quant scale and qual depth in one study, and see how your product performs on screen and in hand.
Agentic AI researcher · Automated research workflow
Your AI Researcher, From Brief to Report
Share your business question. Peekage's AI researcher designs the study, recruits the right consumers, launches it as a virtual or in-home test, analyzes the results, and delivers a decision-ready report, helping lean teams run research and insights teams answer more questions with the same bandwidth.
5M+ consumers · Verified responses
Data You Can Bet a Launch On
Every response passes multi-layer quality checks, from fraud and bot detection to AI review of open-ended answers. Every study runs on proven research methods. And every respondent comes from 5M+ verified consumers across North America, targeted by category usage, demographics and household. Reliable data, so you can make bold business decisions.
Iterative testing · Days, not weeks
Get More From Every Round of Product Testing
Traditional research takes weeks per study, so most teams test once and hope. Peekage turns virtual and in-home studies around in days. Test, refine the concept, formula, packaging, or message, then re-test with real consumers, online or in their homes. Our product testing platform for CPG makes it easier to build on each study round, so you can see what to improve. Run multiple rounds before launch and walk into the line review with a proven winner.
Our Customer Success Stories
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Why Choose Peekage for Consumer Product Testing?
Agentic, AI-Native Platform
AI-native at its core. AI agents orchestrate the full workflow, from study design and recruiting to fielding, analysis and reporting, so research moves without manual handoffs or extra vendors.
Decisions, Not Just Data
Peekage’s product testing platform analyzes your results, explains what's driving them, and recommends your next move. Edit and export stakeholder-ready reports and PowerPoint decks for your team, leadership, or retail buyers, right from your dashboard.
Advanced Product Testing Methods in One Place
Run concept, packaging, pricing, claims, sensory and in-home studies, quant or qual, on one platform. Advanced methods like MaxDiff, Conjoint and TURF are built in and analyzed for you.
Enterprise-Grade Data Quality
Every response passes layered fraud, bot and attention checks, plus AI review of open-ended answers. Rigorous study design and methodology give you data you can defend in any leadership review.
5M+ Consumers, 200+ Attributes
Reach more than 5 million consumers across North America and build precisely targeted panels with 200+ attributes, from demographics and shopping habits to interests, preferences and behaviors.
Built for Researchers and Non-Researchers
Our product testing platform is built for everyone. Brand, marketing, and R&D teams can launch a study by simply describing their question. Insights pros keep full control over study design and methodology. Same platform, same data quality.
Flexible, Self-Serve Dashboards
Cut results by 200+ consumer attributes or any survey answer to find the segments that matter. Build custom views and reports in clicks, without exporting to spreadsheets or waiting on analysts.
Answers in Days, Not Weeks
Our AI-native consumer product testing platform compresses the full research cycle, so product decisions never stall waiting on data. Results go live on your dashboard from the first response, so you can spot trends early.
Start Testing Your Product With Peekage
Get informed with Peekage
Concept Testing: What, Why, When, and How?
What Is IHUT and How to Run an In-Home Usage Test for Your CPG Product
